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Creating a new website for your new business is a great idea, but programming it on your own is not always a possibility. There are many drag and drop WordPress theme options out there, all you have to do is to see whether Divi from Elegant Themes is the right one for you, or if you want to go with Elementor.

Based on our experience Divi has way more features and some great characteristics baked in that you just can’t find with Elementor. So if you are looking for finding the best drag and drop website building WordPress theme, we believe that Divi from Elegant Themes is the best options. And in this article, you will find 10 reasons why Divi is better!

Divi is both a plugin and a WordPress theme

The main difference between Divi and Elementor is that the latter one is just a plugin. It doesn’t come with any themes of its own, but it is compatible with any theme you have. Its main focus is to offer you a GUI to create a site without any programming knowledge, and that’s fine for a lot of people.

Divi on the other hand is more complex. It’s both available as a plugin and as a WordPress theme. Elegant Themes provided it as a theme at first, and then they released it as a plugin in the form of the Divi Builder. Having multiple options like this is extremely important, especially for those that want to make the most out of their purchase. Plus, a lot of people want to create websites for others this way, so Divi does make all the sense in the world, and it will pay off immensely.

A great interface

Divi does a very good job at allowing you to create the site you want with help from floating buttons. That comes in handy because having a fixed sidebar like Elementor doesn’t fit all kinds of projects. But coming up with floating buttons really helps immensely. It makes the editing process more distinctive and unique, and you feel that you have more control over the entire process which is always nice to have for sure.

You have the visual editor which is very comprehensive, and you also have a backend editor too, something that’s a lot better than Elementor right off the bat. Instead of having a side bar that doesn’t seem impressive or helpful, Divi comes with the click and you have the menu approach. It might seem confusing when you hear about it. But as you see it you will find it intuitive and just a pleasure to use and adapt to your needs all the time.

Tons of templates

When you want to start a new web design, you always have a good starting point. And what makes Divi unique is that it has a ton of templates that you can work with. They have more than 350+ templates you can use right now, and all of them are split into multiple layout packs. Some of the templates are for agencies, others are for education, events, health and fitness, lifestyle businesses and so on.

Elementor has way less of these, it has around 140+. The quality is also a bit lower, but you can find some good ones in there too. Yet if you want the best templates from a drag and drop website builder, Divi helps a lot here. And the most important thing is that newcomers can easily pick the theme they want even if it doesn’t fit the intended category and still customize it to suit their needs. So while some of the things might not seem or feel accessible, you can still tackle everything to make things more interesting and rewarding as you go along.

Has less loading time impact

Out of most website builders out there, the Divi WordPress theme is the one that ends up having the fastest load time out of the bunch. The page size is the same when compared to all the other themes, but Divi sends less requests than most website builders. And it doesn’t impact the loading time at all. Elegant Themes designed it with a true focus on speed and efficiency. They want your website to load as quickly as possible, and the results are very spectacular in this regard due to their own interesting, unique approach.

Most of the load time will be consumed by the server performance however. Divi has little to almost no impact on the loading time. That’s commendable, considering just how many features are there and how you can expect the entire process to be. That can pay off a lot, and the results on their own can be extraordinary and very distinctive if you do everything the right way.

Divi offers the most features at the lowest price

If you go with Divi for your website design, you will be very happy because you can reuse it again and again if you go with a one-time payment. While prices can fluctuate, Divi costs around $250 for a lifetime license. When compared to Elementor, this is amazing because that solution costs you around $200 per year. So you get your money’s worth with Divi and the best part is that you can always improve your site without having to worry about yearly changes or anything like that.

It’s also nice to see that Divi has complete access to the Elegant Themes library with the yearly purchase of $89. So you get a whole lot more than you might imagine for the package. If you want just Divi, then the lifetime package is actually worth the effort for sure. But you can also go for the yearly approach, and you can access all their plugins and work. This is a very good system and way better than what other drag and drop website builders can offer at this particular time.

More modules or elements

Divi has a total of 46 modules, Elementor calls theirs elements and they have 43 of them. This is close to one another, but Divi does a better job here mainly because it has popular modules that people want to use on a side. You have audio players, blogs, gallery, post slider, number counter, map, shop, image, login or email opting and so on.

Having the right modules pays off here because it’s simpler for you to come up with a great website design when you have all the tools you need. This is not going to be the simplest project you work on, but it does come with its fair share of ideas and benefits, and you can adapt it to your own requirements too. That alone really makes it pay off big time. The sheer idea of re-arranging stuff and customizing it to suit your needs is extraordinary, and it just makes things flow in ways you would not expect. You do need focus and attention, but when you tackle it properly it will be worth it.

You have powerful A/B testing features

What makes Divi impressive is that it allows you to add split testing from within the interface. You can easily set up a split test and then you can optimize your content based on that. Having small modules like buttons and headlines might be tricky and adding them the right way will indeed be a challenge. But if you know what you are getting into, results can be really impressive and outstanding as a whole.

Since A/B testing is one of the best methods you can use to optimize your website, it’s easy to see why using Divi is a much better idea when compared to Elementor. It also makes it a lot easier to figure out what’s wrong, what can be improved and what you can adapt on your own as you see fit without any worries. It certainly works, and you will be very happy with the turnout. Other website builders don’t have this, so using Divi is a great idea especially if you want to do some split testing.

Dedicated Role Editor

Another unique feature that you will find in Divi is the Role Editor. What this does is it makes it easy for you to customize the actions for different user roles. You can easily select how much access the WordPress users have, you can lock content and features, etc. Another important thing to note is that you can stop certain users from messing your website up simply by adapting their access according to your requirements. It might seem like a strange thing to do, but results will indeed pay off and that’s exactly what you need to focus on in a situation like this.

You will appreciate the Divi system created here because it gives you all the control you need over what other users will do to your website. A lot of people don’t know or realize it, but they can easily damage your website without knowing. Divi’s Role Editor helps make things easier because you have complete control and you can avoid problems the right way. It’s bound to be a bit tricky and challenging to do that at times, but the return on investment will pay off, and that’s exactly what you need to consider in a situation like this.

The theme and plugin are updated constantly

There is nothing like buying a theme and finding out that the theme was discontinued more then a few months ago if not longer. Divi breaks this mold and is always updating and adding new features to their offerings. This is fantastic from a developers standpoint as this shows the company actually cares about their customers vs. a fly by night website designer who’s simply in it for the money. Thankfully the people at Elegant Themes seems to care more then most.

Even as this article was being written Divi added an amazing new feature to the theme and builder. It allows the developer to be able to better position elements on the page by adding some snazzy sizing and spacing controls. This just goes to show how well they listen to their community and are actively developing the Divi theme to ensure it stays around for a long while.

Divi has the most complete support system

Elementor only has email support only, but Divi has online chat as well as email support. Even if the online chat system is busy at times, the email support will reply to you right away. It’s always important to have as many options as possible when it comes to Divi, because the more you do that, the better it will be in the end. And having comprehensive support at any hour during the day or night does matter a lot. The last thing you want is to deal with issues, and Divi helps you in case any problem will appear. And let’s face it, most customers will go with online chat because it’s faster, more convenient and in many cases also more comprehensive and professional than other counterparts as well.

More so recently Elegant Themes released the updated Divi Support System, which allows their tech support to better assist their customers. The team made the process of getting technical support almost so easy a child could do it. They added in a better option of remote access as well to improve support requests for customers among a few other things.


As you can see, Divi has all the tools and features you need to create a comprehensive and very powerful website design. If you want to create your own business website and you want a professional web design, then Divi is the right solution for you. It’s one of the most affordable visual website builders out there and even the yearly option gives you access to all the tools provided by Elegant Themes. We encourage you to give it a shot, as it is one of the most user-friendly and very reliable website creators out there!